For iPhone / iPod users, this is a must-have. Yet, I have seen NOBODY using this except myself. I hear it doesn't fit well in some people's ears, but for me, it's perfect. This thing boosts volume, especially the BASS, and it blocks outside noise really well. I had these EARJAMS since I first had my black&white screen "brick" iPod back in 2004. And this was 3rd pair of EARJAMS I bought, because ..